De Start Up A Scale Up La Historia Detras De 17 Emprendedores Y Sus Estrategias Para Escalar Exitosamente Sus Empresas Book PDF, EPUB Download & Read Online Free

El Emprendimiento en América Latina
Author: Daniel Lederman, Julian Messina, Samuel Pienknagura, Jamele Rigolini
Publisher: World Bank Publications
ISBN: 1464802858
Pages: 178
Year: 2014-07-01
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El emprendimiento es un determinante fundamental del crecimiento y la creación de empleo. Pese a que los emprendedores abundan en América Latina y el Caribe, las empresas de la región son más pequeñas y menos propensas a crecer e innovar que las de otras regiones. El crecimiento de la productividad lleva décadas siendo mediocre y el reciente period de auge de las materias primas no ha supuesto una excepción. Así pues, la presencia de emprendedores dinámicos será necesaria para impulsar la creación de puestos de trabajo de calidad y la aceleración del crecimiento de la productividad en la región. En El emprendimiento en América Latina: muchas empresas y poca innovación se estudia el panorama del emprendimiento en América Latina y el Caribe. El libro recurre a nuevas bases de datos que abordan cuestiones como la creación de empresas, las dinámicas empresariales, las decisiones de exportar y el comportamiento de las corporaciones multinacionales y sintetiza los resultados de un análisis exhaustivo del estatus, las perspectivas y los retos del emprendimiento en la región. Asimismo, el libro suministra herramientas útiles e información para ayudar a los profesionales y responsables de las políticas a identificar los ámbitos de las mismas que los gobiernos pueden explorar para impulsar la innovación e incentivar el emprendimiento transformador con potencial de crecimiento elevado.
Give Please a Chance
Author: Bill O'Reilly, James Patterson
Publisher: jimmy patterson
ISBN: 0316361739
Pages: 56
Year: 2016-11-21
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In this #1 New York Times bestseller, Bill O'Reilly and James Patterson together present a beautifully illustrated, instantly classic picture book that celebrates the magic of the word "Please" for our children. In this inspired collaboration, bestselling authors Bill O'Reilly and James Patterson remind us all that a single word--"Please?"--is useful in a thousand different ways. From finding a lovable stray dog to needing a partner on a seesaw, from reading a bedtime story to really, really needing a cookie, Give Please a Chance depicts scenes and situations in which one small word can move mountains. With a vivid array of illustrations by seventeen different artists, this charming, helpful book is a fun and memorable way for children to learn the magic power of one simple word: please.
Now I Sit Me Down
Author: Witold Rybczynski
Publisher: Farrar, Straus and Giroux
ISBN: 0374713359
Pages: 256
Year: 2016-08-23
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Have you ever wondered where rocking chairs came from, or why cheap plastic chairs are suddenly everywhere? In Now I Sit Me Down, the distinguished architect and writer Witold Rybczynski chronicles the history of the chair from the folding stools of pharaonic Egypt to the ubiquitous stackable monobloc chairs of today. He tells the stories of the inventor of the bentwood chair, Michael Thonet, and of the creators of the first molded-plywood chair, Charles and Ray Eames. He reveals the history of chairs to be a social history--of different ways of sitting, of changing manners and attitudes, and of varying tastes. The history of chairs is the history of who we are. We learn how the ancient Chinese switched from sitting on the floor to sitting in a chair, and how the iconic chair of Middle America--the Barcalounger--traces its roots back to the Bauhaus. Rybczynski weaves a rich tapestry that draws on art and design history, personal experience, and historical accounts. And he pairs these stories with his own delightful hand-drawn illustrations: colonial rockers and English cabrioles, languorous chaise longues, and no-nonsense ergonomic task chairs--they're all here. The famous Danish furniture designer Hans Wegner once remarked, "A chair is only finished when someone sits in it." As Rybczynski tells it, the way we choose to sit and what we choose to sit on speak volumes about our values, our tastes, and the things we hold dear.
Fast/Forward
Author: Julian Birkinshaw, Jonas Ridderstråle
Publisher: Stanford University Press
ISBN: 1503602311
Pages: 240
Year: 2017-04-04
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The leading companies of the past twenty years have all harnessed the power of information to gain competitive advantage. But as access to big data becomes ubiquitous, it can no longer guarantee a leg up. Fast/Forward makes the case that we are entering a new era in which firms that understand the limits of 1s and 0s will take the lead. Whereas the industrial age saw the rise of bureaucracy, and the information age has been described as a meritocracy, we are witnessing the rise of adhocracy. In uncertain, rapidly-changing times, adhocracic organizations scan the horizon for winning opportunities. Then, instead of questing after more analysis, they respond with agility by making smart, intuitive decisions. Combining decisive action with emotional conviction, future-facing firms seize the day. Fast/Forward paints the big picture of a new approach to strategy and provides the necessary playbook to make your company fit for the future.
Neuromarketing
Author: Patrick Renvoise, Christophe Morin
Publisher: Thomas Nelson
ISBN: 1418570303
Pages: 256
Year: 2007-09-30
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How can the latest brain research help increase your sales? Because paople are inundated daily by an average of 10,000 sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness. Unveiling the latest brain research and revolutionary marketing practices, authors Patrick Renvoisé and Christophe Morin teach highly effective techniques to help you deliver powerful, unique, and memorable presentations that will have a major, lasting impact on potential buyers such as: The 6 stimuli that always trigger a response The 4 steps to align content and delivery of your message The 6 message building blocks to address the "old brain" The 7 powerful impact boosters to set your delivery apart from the rest Once you know how the decision-making part of the brain works, you'll quickly begin to deliver more convincing sales presentations, close more deals, crreate more effective marketing strategies, and radically improve your ability to influence others.
Growth Hacker Marketing
Author: Ryan Holiday
Publisher: Penguin
ISBN: 069817691X
Pages: 144
Year: 2014-09-30
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A Primer on the Future of PR, Marketing and Advertising A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy—growth hacking—to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you’re responsible for building awareness and buzz for a product or service, this is your road map.
The Right Nation
Author: John Micklethwait, Adrian Wooldridge
Publisher: Penguin
ISBN: 1594200203
Pages: 450
Year: 2004
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Evaluates the conservative movement that has swept across America in recent years, contending that conservatives have waged deliberate and effective campaigns against liberal advances, in an analysis that offers insight into right-wing politics and its organizers, representatives, and supporters. 50,000 first printing.
Mastering the Rockefeller Habits
Author: Verne Harnish
Publisher:
ISBN: 1590791886
Pages: 177
Year: 2008-06-01
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What are the underlying handful of fundamentals that haven't changed for over a hundred years? From Harnish's famous "Mastering a One Page Strategic Plan" process that has been a best-selling article on the web to his concise outline of eight practical actions you can take to strengthen your culture, this book is a compilation of best practices adapted from some of the best-run firms on the planet. Included is an instructive chapter co-authored by Rich Russakoff, revealing winning tactics to get banks to finance your business. Lastly, there are case studies demonstrating the validity of Harnish's practical approaches.
Think Like an Engineer
Author: Guruprasad Madhavan
Publisher:
ISBN: 1780748647
Pages: 304
Year: 2016-04
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The International Handbook on Social Innovation
Author: Frank Moulaert
Publisher: Edward Elgar Publishing
ISBN: 1849809992
Pages: 500
Year: 2013-01-01
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ÔThe challenges of poverty and social exclusion cannot be fully resolved through conventional public sector policies and market-led innovation. The case studies in this Handbook capture some of the key success factors of socially innovative action in different socio-economic contexts. This Handbook will inspire readers as it highlights the creativity and commitment of diverse enterprises and movements working for social innovation.Õ Ð Anna Kajumulo Tibaijuka, Minister for Lands, Housing and Human Settlements, United Republic of Tanzania, and retired UN Under Secretary General, immediate former Executive Director of UN-HABITAT ÔSocial innovation may not be a new idea but it is clearly an idea whose time has come, not least because the traditional models of innovation Ð narrowly framed technical models Ð have run their course and no longer resonate in a world of societal challenges. This Handbook has two great merits Ð it brings conceptual rigour to the debate and it provides compelling narratives of social innovation in practice.Õ Ð Kevin Morgan, Cardiff University, UK ÔIn an era where social innovation is re-emerging as an important policy framework for bringing social transformation, this volume is a significant contribution to the theory and practice of social innovation. The incremental discussion from concepts to theory to practice and then to social innovation research is supported by cases literally from all over the globe. It moves the discourse from isolated models of neighbourhood engagements and social enterprises, to a comprehensive, multidimensional approach combining needs, social relations and empowerment. A must read for academicians, learners, practitioners and policy makers alike.Õ Ð S. Parasuraman, Tata Institute of Social Sciences, Mumbai, India ÔSocial innovation is an important instrument for understanding how contemporary societies deal with social change and how social practices and policies intended to combat poverty and social exclusion are developed and implemented effectively. The Handbook offers a valuable contribution to the development of a clear, transdisciplinary and critical understanding of social innovation practices. The reader will find an in-depth discussion of the most important theoretical approaches to the concept and a thorough exposition of the epistemological and methodological framework for research in social innovation. The volume includes a number of interesting case studies in different areas of social change and issues of policy and governance.Õ Ð Enzo Mingione, University of Milano-Bicocca, Italy This enriching Handbook covers many aspects of the scientific and socio-political debates on social innovation today. The contributors provide an overview of theoretical perspectives, methodologies and instructive experiences from all continents, as well as implications for collective action and policy. They argue strongly for social innovation as a key to human development. The Handbook defines social innovation as innovation in social relations within both micro and macro spheres, with the purpose of satisfying unmet or new human needs across different layers of society. It connects social innovation to empowerment dynamics, thus giving a political character to social movements and bottom-up governance initiatives. Together these should lay the foundations for a fairer, more democratic society for all. This interdisciplinary work, written by scholars collaborating to develop a joint methodological perspective toward social innovation agency and processes, will be invaluable for students and researchers in social science and humanities. It will also appeal to policy makers, policy analysts, lobbyists and activists seeking to give inspiration and leadership from a social innovation perspective.
FORTUNE The Greatest Business Decisions of All Time
Author: Editors of Fortune Magazine
Publisher: Liberty Street
ISBN: 1603209786
Pages: 208
Year: 2013-10-01
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Decisions equal success--nothing happens until one is made. Businesses make millions of decisions every day. But once in a great while a leader makes a truly game-changing decision that shifts not only the strategy of a single company but how everyone does business. These big decisions are counterintuitive-they go against the conventional wisdom. In hindsight, taking a different direction may seem easy, but these bet-the-company moves involve drama, doubt, and high tension. What made Apple's board bring back Steve Jobs to the company? How did Johnson & Johnson decide to recall every bottle of Tylenol after a poisoning scare that involved only a small batch of the drug? What made Henry Ford decide to double the wages of his autoworkers, and how did that change the American economy for the next century? Here management consultant Verne Harnish, the CEO of Gazelles, and Fortune's editors provide the background stories behind the greatest business decisions of all time. In this fully original book, you'll get a glimpse into the thought processes leading up to these groundbreaking moments and will learn how the decisions have shaped the thinking of today's top leaders. The book also contains an insightful foreword by management guru Jim Collins, the author of Built To Last and Good To Great, which explains the importance of decision making in creating a successful company.
Beyond the Sales Process
Author: Steve Andersen, Dave Stein
Publisher: AMACOM
ISBN: 0814437168
Pages: 288
Year: 2016-04-04
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One of 2017's "15 Great Business Books You Should Definitely Read This Year" --Jeff Haden, Inc. The average executive spends less than 5 percent of their time engaged in the buying of products and services. This means that in this post-recession business environment, sales professionals who focus solely on the moment of the sale have made a fatal miscalculation. Featuring instructional case studies from companies including Hilton Worldwide, Merck, and Siemens, this evidence-based book provides readers with a proven methodology for driving success before, during, and after every sale. Embracing the entire customer life cycle, Beyond the Sales Process reveals 12 essential strategies, including: Research your customer * Build a vision with them for their own success * Understand your customers' drivers, objectives, and challenges * Effectively position and differentiate * Create and realize value together * Leverage your results to forge lasting-and mutually beneficial-relationships Reinforced by research from Aberdeen Group, SAMA, ITSMA, and other experts, this book will help you to grow with your customers-and take your sales performance to a whole new level.
Here Comes Everybody
Author: Clay Shirky
Publisher: Penguin
ISBN: 1594201536
Pages: 327
Year: 2008
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Evaluates the significant role being played by technological advances on the formation and experience of modern group dynamics, citing such examples as Wikipedia and MySpace to demonstrate the Internet's power in bridging geographical and cultural gaps. 40,000 first printing.
Designing Clinical Research
Author: Stephen B. Hulley, Steven R. Cummings, Warren S. Browner, Deborah G. Grady, Thomas B. Newman
Publisher: Lippincott Williams & Wilkins
ISBN: 1469840545
Pages: 378
Year: 2013-05-08
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Designing Clinical Research sets the standard for providing a practical guide to planning, tabulating, formulating, and implementing clinical research, with an easy-to-read, uncomplicated presentation. This product incorporates current research methodology--including molecular and genetic clinical research--and offers an updated syllabus for conducting a clinical research workshop. Emphasis is on common sense as the main ingredient of good science. The book explains how to choose well-focused research questions and details the steps through all the elements of study design, data collection, quality assurance, and basic grant-writing.
The Integrative Nutrition Cookbook
Author: Joshua Rosenthal
Publisher:
ISBN: 1941908128
Pages:
Year: 2018-09-12
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80+ simple recipes spanning multiple dietary restrictions and preferences. Published in e-book only format in 2016, this is the first print edition. Joshua Rosenthal, founder of Institute for Integrative Nutrition (IIN) teaches that food creates the foundation for vitality. Readers quickly learn to love cooking and feel its health benefits. Includes sections on organic and local food (including The Dirty Dozen(TM) and The Clean Fifteen(TM)), a seasonal ingredient guide, and Pantry Basics. Other features: Foreword by Paul Pitchford, author of Healing with Whole Foods. Icons designate recipes as Dairy-Free, Vegetarian, Vegan, Grain-Free. Index includes recipes listed by ingredient. Not associated with a particular diet, emphasis is on natural, whole foods regardless of reader's eating style. 50-page Glossary provides reference to benefits of different foods. Recipe sections: Entree/main dishes: Dark Greens, Great Grains, and Perfect Proteins. Side dishes: Appetizers, Side Dishes Specialty/restrictive ingredients: Dairy-Free, Vegetarian, Vegan, Grain-Free Beverages: Juices, Smoothies, Healthy Beverages Desserts: Superfood Sweets Includes Joshua's mom's Cholent recipe and the story behind it: "one of my favorite dishes growing up."

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